[Today's Lisa Zate Topic] The true identity of influencers

 When I left Japan for a long time, the world really changed. Since the last time in Japan 20 years ago, of course, various phenomena and people's dashing changes have followed with the development of the Internet. The number and variety of internet businesses that have become widespread. In a blink of an eye, the world was full of all kinds of information, true or false whatsoever.

Influencers are working and earning money around SNS  were ordinal people who as more like they were caught in a small hook hanging in a large ocean. There are already fans like celebrities, and there are many young people in particular who want to learn how to earn money through by gathering at online salons with people who actually met online, and holding classes and YouTube channels to study so-called skills and know-how and start a business in conflict. this influencer made some schools for people to learn how to make your own business which is not only in Japan, whole Asian countries.

In that case, "self-employed" is increasing out of the approximately 60 million Japanese workers. You don't have to get up early in the morning for someone else, get on a crowded train, work overtime, and go home late at night to live your life. If you earn enough to live, you can work only with your favorite people when you are free and wherever you like. There are many people who are longing for such a "free" style and want to earn 100 million. Recently, it is a business that even intermediate school students and high school students can do.

Influencers are always mentioned that

• Continue without giving up
• No time to spend on other people
• Life is only once, chase your dreams
• Action, practice, move

And so on. The idea was thought to be impossible before they turned up, but it was a matter. We thought it was an effort to work for people for more than 40 hours without permission and try to move up for career advancement. After all, it was a mechanism that I could only get a fixed salary just by making the upper person richer. No matter how hard you try or achieve results, it's a life that only benefits people and leaves nothing to you. Hmm? Something is wrong.

However, influencers are those who have spent years, invested money, and made great efforts to get there. Before many of them made money, they were poor. They all started out as amateurs because they only had a monthly salary of 150,000 yen as a part-time job, they were in debt, and they were not a wealthy family. Moreover, when it came to the Internet business, it was a time when no one knew which direction to go because it was just started, and now they have finally reached that position. They didn't win the lottery at all. Old humans still say. There is no way I can do something like that dream. It's true that you have no income until you get there, so you can't live without someone's support. Then, we can have a part-time job, clarify what you want to do and return the money you earned to others. It's not just because I want to walk around the city in luxury cars and expensive clothes.

The days of working hard for people are over.

SNS is basically to output what you input in your own words. Of course, when it comes to output to sell to people, considerable research and accurate information gathering are required.

And now, many people are doing their "self-employed" as their main business or secondary job. I wonder if this style will continue as it is.

Information expands towards that one target. From a physical point of view, it is almost impossible for people to see "your information" unless something new is created.

What do you do now !?!?

Well, influencers are probably reading it and taking the next steps. One said he would retire from the information dissemination line and use what he earned for his next dream of becoming an investment professional. Another person says that he enjoys what he is doing now, so he will continue as it is.　

In any case, their actions and words are undoubtedly sending "good" influence to many people as a new way of life. One thing I can say is that if the number of "happy" people gradually increases, no, I feel that the number definitely will increase.